Digital Marketing

Digital marketing training at Intellisoft

Digital Marketing Training in Singapore ( WSQ Grant)

Course Duration: 2 Days Digital Marketing, sometimes called Internet or Online marketing, is a set of techniques and technologies used to promote brands, products and services to consumers over a range of online channels.ICDL Courses in Singapore

Virtually every organization should have an online presence and be effective in leveraging digital marketing opportunities. This requires you to know the latest marketing tools and techniques to use the tools effectively to achieve overall business goals.

In this training, we will focus on understanding the fundamentals of digital marketing, creating a web presence, doing Search Engine Optimization  (SEO), and using social media platforms like Facebook & LinkedIn.

You will also learn how to improve the current marketing activities and get them to perform at their very best, getting the maximum ROI from them.

 After Completing the Digital Marketing Training Course, Participants will be able to:

  • Define the main elements of Digital Marketing.
  • Understand the Advantages & Limitations of Digital Marketing.
  • Recognize the need for a consistent online presence in line with Corporate Identify & Design.
  • Understand the term Content Management System (CMS).
  • Recognize various methods for Promoting a Website.
  • Understand the terms Page Title, URL, Description Tag, Meta Tag & their importance for SEO.
  • Create a Social Media Business Profile.
  • Understand some common Social Media Actions.
  • Use a URL shortener to track links.
  • Outline good practice in managing Social Media Comments & Complaints.
  • Understand different types of Online Advertisement.
  • Schedule an email in E-mail Marketing Application.
  • Understand how Mobile Applications can be used for Marketing.
  • Setup & Export an Analytics Report.
  • Schedule an Analytics Report e-mail for an E-mail Marketing Campaign.
  • Understand Split Testing and its importance in measuring the success of Online Advertising Campaigns.

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Anyone who wants to grow their business and do powerful & effective marketing quickly can attend this program. There are no pre-requisites for this course. All we need is an open mind, a willingness to learn online digital marketing and basic PC skills. Professionals from any of these background can easily attend and make the most of this Digital Marketing workshop:

  • HR,
  • Banking Sector,
  • Heath-care,
  • Media/PR,
  • Travel Sector,
  • Business professionals,
  • A Graduate or a student,
  • An IT Professional,
  • Sales Professional,
  • An Entrepreneur who is willing to grow his business,
  • Whether you are from marketing background… or opting for digital marketing as a career.

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Lesson 1: Key Concepts

  • Digital Marketing Overview.
  • Digital Marketing Techniques.
  • Digital Marketing Goals.
  • Digital Marketing Advantages.
  • Digital Marketing Limitations.
  • Legal & Regulatory Obligations.

Lesson 2: Planning

  • Digital Marketing Strategy Considerations.
  • Design Considerations.
  • Content Marketing.
  • Policies & Access Controls.

Lesson 3: Web Presence Options

  • Web Presence Solutions.
  • Creating a Web Presence.
  • Content Management Systems.

 Lesson 4: Website Considerations

  • Website Structure.
  • Website Design.
  • Website Content.
  • Website Promotion.

Lesson 5: Search Engine Optimisation

  • Search Engine Optimisation Overview.
  • Keywords for SEO.

Lesson 6: Social Media marketing Considerations

  • Social Media Platforms.
  • Social Media Marketing Campaigns.

Lesson 7: Social Media Accounts

  • Social Media Profile Types.
  • Creating a Social Media Business Profile.
  • Editing a Social Media Business Profile.

Lesson 8: Using Social Media

  • Social Media Actions.
  • Creating and Updating Posts.

Lesson 9: Social Media Management Services

  • Social Media Management Services.
  • Scheduled Posts.
  • URL Shorteners.
Lesson 10: Social Media marketing & Promotion

  • Influencers, Reviews and Referrals.
  • Targeted Audience.
  • Engaging Content.

Lesson 11: Social Media Engagement, Lead Generation & Sales

  • Comments and Notifications.
  • Calls to Action.

Lesson 12: Online Advertising

  • Online Advertising Overview.
  • Search Engine Marketing Platforms.
  • Online Advertising Platforms.
  • Types of Online Advertisement.
  • Social Media Advertising.

Lesson 13: E-Mail Marketing

  • E-Mail Marketing Platforms.
  • Creating an E-Mail Marketing Account.
  • Creating & Managing Contact Lists.
  • Creating & Managing E-Mail Campaigns.

Lesson 14: Mobile Marketing

  • Mobile Marketing Overview.
  • Mobile Applications.
  • Mobile Marketing Considerations.
  • Mobile Advertising.

Lesson 15: Web Analytics

  • Analytics Overview.
  • Website Analytics Overview.
  • Using Website Analytics.

Lesson 16: Social Media Insights

  • Social Media Insights Overview.
  • Using Social Media Insights.

Lesson 17: E-Mail Marketing Analytics

  • E-Mail Marketing Analytics Overview.
  • Using E-Mail Marketing Analytics.

Lesson 18: Online Advertising Analytics

  • Online Advertising Analytics Overview.
  • Using Advertising Analytics.

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There is no pre-requisites required for this course. You can take up this course if you are : – Sales and Marketing professionals. – Entrepreneurs. – Students. – Digital Marketers. – IT Professionals.

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Learn By Doing

You learn best when you Do It Yourself.

We teach you, step by step, how you can learn new skills, build your knowledge and enhance your career prospects quickly & easily, with Practical Tips & Tricks!

Do You Have a Question or Need a Quotation?

Simple. Just tell us what you need here. We’ll be glad to help you!

Some of the companies that experienced our trainings

"What I love about this training is that the trainers make sure we learn the steps and are able to do it on our own. This is a real advantage and I will definitely come back for more practical training"
Michele Martin
HR Manager
“The training was everything I hoped for, and more. Intellisoft Systems really makes a difference, I would have never discovered the hidden features of the sotftware on my own. Thanks a lot Intellisoft !"
Joy Tan
Project Engineer

How To Register

Register for the Digital Marketing  today by simply clicking on the chosen course date available at the top of this page. Need Help?

  1. Call us at +65 6252-5033, SMS / WhatsApp: +65 9066-9991
  2. Send an email  to OR
  3. Submit an online enquiry if you have  any questions regarding Digital marketing training.

We also offer Corporate Trainings for Digital Marketing. If you have a group of people, we can arrange to conduct the Digital Marketing training at your office location too. Just contact us for logistics.

Accelerate your Career With the Most Effective Training!

Best Web Design Course: Build Your Own WordPress Website

Wordpress training at Intellisoft, Singapore

Up To 70% Funding Grant From SSG*

Learn how to build beautiful websites using WordPress. You will learn how to set up and start building websites with WordPress; quickly and effectively. In our Best WordPress Web Design Training, we’ll be focusing on the self-hosted version of WordPress available at

2 days practical hands-on WordPress training in Singapore
3 days practical hands-on WordPress training in Singapore

This version offers the most flexibility and customization options. However, many of the WordPress Skills you will acquire are applicable to both self-hosted WordPress installations and blogs.

Our Best Web Design Course in Singapore

This bestselling WordPress web design course is a three day, practical training where you start from scratch and come out with a complete website in just three days.

Testimonials for the Web Design Course With WordPress:

  1. The WordPress Trainer is extremely knowledgeable and easy to connect with. Shares his experience and able to connect and link the topic and his experience in a very systematic flow. – Azmi, SUTD
  2. The trainer is very knowledgeable and patience; he makes the class lively and always takes extra time to answer every student’s question. – Jaye, Concept Culture
  3. A very patient and helpful trainer. Was able to add social media link, many software application to link for free, the website can be changed as and when easily – Aik Chen, Emerges
  4. Thorough and clear materials are covered in the e-book. Step-by-step explanation of how to create a WordPress website, followed by asking the participants to try it our on their own. Mr. Prakash was very patient to answer all questions, to share his knowledge and teach beyond what was covered in the class. – Janice

WordPress Training in Singapore includes:

  • Hands-on and practical classroom training delivered by specialist WordPress trainers
  • Printed course manual; an excellent reference guide for well after the training.
  • Courses conducted in fully set-up computer labs. No need to bring your own Laptop.
  • Certificate of Course Completion; to recognize your WordPress skills.
  • Small Class sizes; for more personalized learning experience.

Recommended Reading: Creating Your Own WordPress Website in Just 3 Days

WordPress software has come a long way. It started as a Blogging software, but now more and more websites are using WordPress as a Content Management System (CMS).

In fact, WordPress is ideal to be used as a CMS, and it is extremely easy to install, configure and set up WordPress driven website.

To know more about available government funding, please visit WordPress Training With WSQ Grant

Learn WordPress at Intellisoft Singapore
Learn WordPress @Intellisoft Singapore

WordPress is Best Way to Get Started. Join our 3 days practical, Hands-on Workshop and walk out with the Complete Website!

Web Design Training Course: Course Objectives

  • Install WordPress in any website
  • Setup a Theme, Customize a Theme
  • Required Plug-ins and Widgets to get started
  • Setup a Contact Form for Your Customers to contact you
  • Redesign a unique website for you and your clients
  • Use FTP to upload any file to your web host
  • Build content in the blog using Pages, Post and Images
  • Embed audio and video with free plugins into your WordPress Blog.

You will have a complete website in just 3 days, and it comes with up to a 70% WSQ grant from the Singapore government (if eligible)

Once your website is ready, you begin the important work of promoting it on Facebook & other social media. Make sure to learn Digital Marketing Training in Singapore.

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This is a beginner to intermediate level web design course, using WordPress Web Design software.

We will teach you how to use the worlds most popular CMS and blogging software WordPress to create dynamic website in a short time.

You will learn how to install, useful plugins, themes and settings that will make your website shine in no time.

How To Use WordPress Training in Singapore
How To Use WordPress: Step by Step Web Design Training in Singapore

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How To Design & Promote Your Own Website With WordPress
How To Design & Promote Your Own Website With WordPress
What is CMS. What is WordPress

  • Describe the features & functions of WordPress CMS
  • Advantages & disadvantages of hosting options
  • Keyword Research For Website & Individual Pages

Domain Hosting & Templates

  • Register a Domain & Setup Hosting
  • Choose an Appropriate Template
  • Plan the content & layout for each web page

Laws, Guidelines, Constraints

  • Understand the laws, guidelines & constraints on the content & use of websites
  • Different file types for saving content

Plan Content & Layout

  • Customise the website template as per plan
  • Populate Website With Planned Content
  • Add features & enhance the site
SEO, Keywords, Blog Setup

  • Perform On-Page SEO for each page
  • Setup & configure a blog on the website
  • storare & retrieval of files on site
  • Link to Social Networking Sites as per plan
  • Include buttons to share content

Testing, SEO & Launch

  • Use testing methods to check that all elements & features are working
  • Register with search engines.
  • Importance of measuring traffic

Measuring  Traffic & ROI

  • Methods of measuring the ROI
  • Use Google Analytic to monitor traffic
  • Understand the term bounce rate & its impact on the site
  • Identify improvements based on analytical information

Go Live

  • Launch of a Responsive, Search Engine Optimized Website

Training Course Fees

The full course fees for this training is S$750, before any Government funding.
For Singaporean/PR above 21 years, Training Grants are available.
For Foreigners, no government grants are available.

Grant Information

WSQ funding from SkillsFuture Singapore (SSG) is available to Singaporeans/PRs above 21.
(Both Individuals & Company Sponsored ).

Individual Singaporeans, 25 years & above can also use their SkillsFuture Credits for this training at Intellisoft.

Companies sending Locals & Foreign staff for training can avail SFEC Funding
Use it to improve the skills of your entire department!

NTUC Members can utilize UTAP Funds to offset 50% of the remaining fees*.

Contact us for more information on How to apply for this SkillsFuture Grant.
Call +65-6252-5033 for Details or WhatsApp Now at +65-9066-9991

70% Grant

$525 Funding by SSG
Pay $225
  • Singaporeans Above 40 Years
  • Individuals
  • SME Companies
  • Individuals Can Use SkillsFuture
  • UTAP Funding*

50% Grant

$375 Funding by SSG
Pay $375
  • Below 40 Years
  • Individuals
  • SG / PR / MNC Companies
  • SkillsFuture (Singaporeans only)
  • UTAP Funding*

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Those who are interested in creating dynamic websites, Basic experience with HTML is assumed.

This WordPress training course assumes you are a beginner, And will help you to build your WordPress Driven Website from Scratch. 

This web design course Singapore is the Best!


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Microsoft Training at Intellisoft

Claim SDF Grant

Companies sponsoring their staff for training can Claim SDF Funding, subject to SSG Eligibility Criteria.

Applicable for Company Sponsored Singaporeans & PRs.

SkillsFuture Ready

Singaporeans can use $500 SkillsFuture Credits for this training to offset the course fees.

Contact us for advise on how to go about claiming your SkillsFuture.

Get Started Today!

Learn By Doing

You learn best when you Do It Yourself.

We teach you, step by step, how you can learn new skills, build your knowledge and enhance your career prospects quickly & easily, with Practical Tips & Tricks!

Do You Have a Question or Need a Quotation?

Simple. Just tell us what you need here. We’ll be glad to help you!

Some of the companies that experienced our trainings

How To Register

Register for the 3 Day WordPress Class Today to Learn Website creation using WordPress. Simply fill the form on the top, and book your seat today. Or send an online enquiry for any questions. You can call us at +65 6252-5033 or What’s app at +65 9066-9991

Call or email to for any questions, or to register for the upcoming class and begin learning WordPress. We have regular public classes each month, and Custom Corporate Trainings can be arranged at your office too!

Build Your Own WordPress Site/Blog/Shop
Advance Your Career

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